Retail Applications
Improve retail & customer based experience with in-store smart positioning
Tracking
Track in-store shopping basckets & trolleys
Navigation
Product search & in-store navigation.
Routing
Improve customer journey.
Smart Retail Applications
At Locus Positioning we’ve developed smart solutions that improve your customer’s shopping experience and allows a more efficient & effective customer journey through your retail business.
Many retailers base their shop’s success only on transactions and profit. By providing your customer with a beter shopping experience you’re able to retain them longer. Therefore retailers need to know how their customers navigate, browse, pause and situate their products to alter customer behaviour.
Privacy is important. Which is why we avoid camera based systems for this analysis. Tracking shopping basckets & trolleys with Locus Positioning Trackers is an anonymous way to gain accurate information about customers’ in-store journey, movements and time.
Retail Examples:
- Displays in supermarkets, where are they and what is the stock with weight sensors, you know the stock in real time.
- Conditions (temp. Etc) can be recorded and fixed at pallet level.
- Improving customer experience

Casestudies
Schiphol Asset Tracking
Locus Positioning technology has been successfully tested for indoor asset tracking at the D-Pier of Schiphol.